Vaping has become increasingly popular among young people in the last couple of years. There is not a day that goes by that you don’t hear about vaping in the news or other areas of your life. Without a doubt, vaping has become a cultural phenomenon, especially in the United States.

Because of its newfound popularity, vaping has already caused different factions to form—those who encourage vaping and see it as a safer alternative to traditional smoking, and those who are concerned about the negative effects of e-cigarettes in general. The latter opinion has led to concerns with vape juices are under attack. But despite this, vaping has still proven to rise in popularity.

Here are some reasons why vaping has become increasingly popular:

Alternative To Smoking

When vaping and the overall use of e-cigarettes started to become popular, manufacturing companies for these products branded vaping as an alternative to smoking. The idea was to target a market of current smokers who are actively trying to quit smoking. Therefore, CBD vape kits were branded as a way for smokers to get a similar smoking experience that they dearly missed.

When many non-smokers started to get into vaping, a lot of the marketing strategies changed. Aside from being an alternative to smoking, vaping became a fashion trend. This idea could be seen in the ads that were being produced to promote these brands, as well as in the designs of the products themselves.   

More Socially Acceptable Than Smoking  

Over the past decades, smoking cigarettes went from this cool trend that was endorsed by A-list celebrities and personalities to an activity that was frowned upon by society in general. Most of this change was caused by practices that we still see today. Advertising for cigarettes was discouraged. Moreover, smoking a cigarette in a public place became a true challenge for a smoker.

When vaping took off, one of its advantages was the fact that it was not and currently still isn’t as stigmatized as smoking. A person could bust out an e-cigarette at any moment and it would not be frowned upon.

More Convenient Than Smoking

Another aspect of vaping that contributed to its popularity is that vaping, in general, is way easier than smoking.

For a regular smoker, you are going to have to carry around a pack that is going to feel bulky in your pants pocket or wherever you may place your cigarettes. What’s more, you’re going to have to carry a lighter. If you’re a smoker, you know that lighters can get lost virtually anywhere. And with tight security measures in some establishments, it’s just not very practical to carry a lighter everywhere. Plus, you have to go out of your way to find a spot to be able to light up a cigarette.

Conversely, with vaping, you are essentially carrying something that is the size of a pen. All you have to do is charge it and you can vape until the juice or the battery runs out. The experience overall is more fluid if you will.

Customizes Your Experience   

If you go to any store—be it online or out on the town—that sells cigarettes, you’ll find that there are also many different types of e-cigarettes and flavors of vape juices available.

You can buy vape juices that will add a minty flavor to your vaping experience. But if you’re looking to replicate a normal smoking experience, you can buy vape juices to emulate those flavors.

On the other hand, when you’re dealing with tobacco, there’s only so much you can do with regards to the flavor. For the most part, you are going to be tasting tobacco when you smoke. There are not that many ways around that.

Aside from the flavor, not all e-cigarette designs are the same. Different brands will introduce different ways to vape, although Juul e-cigarettes are the most popular. Their design tends to feature a sleek vaping device the size of a pen.

The fashionable design of vaping products has turned vaping into a multi-billion-dollar enterprise. You are still able to customize the actual way that your cigarette looks and the way that you vape overall.

Conclusion

There is no one reason why vaping has become such a hot trend. There are many reasons that people could cite as to why they particularly got into the trend. Effective marketing campaigns have also helped build the trend overall. These effects are not all that new. Effective marketing and excellent product design for traditional cigarette companies were able to achieve similar effects in the ’60s and ’70s. Vaping could just be a rebirth in that sense.

Cite this article as:
Editorial Staff, "Why Vaping Has Become Increasingly Popular," in Medicalopedia, December 10, 2019, [Permalink: https://www.medicalopedia.org/8049/why-vaping-has-become-increasingly-popular/].